Course Description

Hootsuite wants to help educate, enable, and empower nonprofits around the world with the skills and technology they need to make an impact with social media.
 
Register for a week of educational webinars that will help you succeed on social media. Get expert advice from world renowned nonprofit organizations, tech companies, and more (and ask them your hard hitting questions!).

• Generate greater awareness and action
• Create more engaging content
• Fundraise on social media effectively
• Build resilient crisis comms infrastructure
• Measure your success on social

Schedule

Monday, June 12th at 11 am PT/ 2 pm ET: The Power of Storytelling: Best Practices for Driving Awareness & Inspiring Action on Social Media

In this session, you’ll hear from experts at LinkedIn, the Native Women’s Association of Canada, Razom for Ukraine and World Health Organization about:

• How successful nonprofits have implemented effective campaigns that drive results
• How you can tap into influencers and advocates to help share your story
• Insights and best practices to incorporate into your future awareness and fundraising campaigns

Tuesday, June 13th at 11 am PT/ 2 pm ET: Capture (and Keep) Attention: How to Create Engaging Content for Social Media

In this session, you’ll hear from experts at Witness Change, Canva and Respondology about:

• How to ideate and create quality content despite limited resources
• Design basics and best practices that matter most for nonprofits
• Tips for effectively managing positive and negative comments on your posts

Wednesday, June 14th at 8am PT / 11am ET: Ask Us Anything! Join our Expert Lounge Hour with the Hootsuite Social Team

From content creation to ROI and everything in between, join Hootsuite's social media team in an open conversation as they answer your burning questions. 

Wednesday, June 14th at 11am PT / 2pm ET: What Drives Donations: How to Fundraise Effectively on Social Media

In this session, you’ll hear from experts at NC State University and Plan International Canada about:

• How to effectively fundraise on social and encourage recurring donations with real world examples
• Insights and best practices for utilizing giving tools on social media
• How to coordinate your organic and paid social tactics

Thursday, June 15th at 11am PT / 2pm ET: Disaster Readiness: 5 Tools to Weather Any Crisis

In this session, you’ll hear from experts at Hootsuite, TechSoup, New Relic, Slack and Box.org about:

• Easy-to-use technology that can help you build resiliency through five short live demos
• Tools that can help you effectively tailor and manage your crisis communications strategy
• Ways that you can assess your organization’s ability to respond to a disaster (at no cost!)

Friday, June 16th at 11am PT/ 2pm ET: Telling Your Analytics Story: How to Effectively Measure Success on Social

In this session, you’ll hear from experts at Hootsuite about how to:

• Conduct a high-level audit of your social media accounts and review your performance  
• Plan ahead for the rest of the year and identify key action items for getting started
• Set up proper conversion tracking and measurement to prove ROI 

Fee:

• FREE for all

Register here: https://www.hootsuite.com/webinars/uplift-a-week-for-social-good

Additional Registration Instructions

Please use our partner's registration page to complete this purchase: https://www.hootsuite.com/webinars/uplift-a-week-for-social-good